Keyona Financial Services
Hotel Financing
Keyona is your key to available capital.
Our Process for hotel financing
We start with an evaluation of your hotel properties, target acquisitions and their position in relation to their flag, location, rooms, RevPar and profitability. Hotel financing is all about positioning, and we provide a concierge experience when it comes to positioning your property. The metrics tell one story, but so does your plan for the future. When lenders see a comprehensive plan with actionable steps, they are able to back your plan with funds.
Get to Know Hotel Financing
As the hospitality industry continues to grow, the need for innovative and sustainable hotel funding solutions becomes increasingly important. Investing in hotels requires a thorough understanding of various financial mechanisms, including loans, investment funds, and real estate investment trusts (REITs), tailored to meet the unique challenges and opportunities presented by this dynamic sector.
To successfully navigate the landscape of hotel financing, stakeholders must be adept at assessing risks and forecasting potential returns. This involves analyzing market trends, occupancy rates, and revenue management strategies to ensure that each investment is sound and profitable. Furthermore, the concept of sustainability is gaining traction in the hotel industry, prompting investors to consider environmental and social governance factors that can affect long-term financial performance.
Keyona Capital sources the following funds:

Acquisition Funding
The hotel acquisition funding process typically begins with a thorough assessment of the targeted property's financial health, including past revenue, occupancy rates, and operating expenses. After initial due diligence, potential buyers often seek pre-approval for financing, approaching banks or other lending institutions for a commercial mortgage. Alternative funding sources may include real estate investment trusts (REITs) or private investors. As part of the funding process, buyers must also prepare a comprehensive business plan, clearly outlining the strategy for the property's future operations and expected cash flow to assure lenders of the investment's viability.

Hotel Construction Funding
In the realm of hotel construction funding, financing options are diverse and require careful consideration to ensure project feasibility. Traditional bank loans often serve as the cornerstone for new construction budgets, yet they come with stringent lending criteria and significant equity requirements. Meanwhile, government-backed loans, like those offered by the U.S. Small Business Administration (SBA), may provide more favorable terms, including lower down payments and extended repayment periods. Developers also commonly combine various funding sources in what is known as "capital stack" to meet their financial needs. This may include mezzanine loans, which are subordinate to primary mortgages, as well as equity investments from private individuals or institutional investors. As part of the financing process we review the business case and look for opportunities to bolster potential for high returns, typically backed by robust market analyses and projections.

Property Improvement Plan Loan
A Property Improvement Plan (PIP) is often required to renew a "flag" licensing agreement with a hotel brand. Brands like Mariott, Hilton, Windham, Best Western and Radisson want confirmation that operators will bring the property up to current brand standards to enhance its market competitiveness. These plans entail a detailed assessment of the hotel's physical condition and the subsequent funding necessary for renovations, modernization, or other improvements. PIP funding can have a significant impact on overall success, so it is important for operators to prepare in advance. A sudden demand for improvement capital after a property has declined and lost clientele can negatively impact the cost of capital. Thorough planning and budgeting for PIPs are crucial as they can impact the property's financial projections and the timeline of expected returns on investment.

Equipment Financing
It takes a lot to keep a hotel running. From industrial kitchens, HVAC and groundskeeping, hoteliers need a lot of equipment. Hotel equipment financing requires a balance between maintaining operational liquidity and strategic growth. While working capital financing offers flexibility and cash flow management, it generally involves higher interest rates and potential debt dependency. By contrast, choices like leasing may be more cost-effective in the long term. Hoteliers must consider their specific needs, financial health, and equipment requirements against the various financing options. Thorough due diligence, understanding of the financial terms, and professional advice are indispensable steps in choosing the most suitable financing method, ensuring the hotel remains competitive and well-equipped for future success.

FF&E Financing
In the dynamic world of hospitality, FF&E (Furniture, Fixtures, and Equipment) financing provides funds for business owners looking to create inviting and well-appointed environments for their guests. This specialized form of financing helps to alleviate the upfront costs associated with acquiring high-quality, durable, and stylish furniture, decorative items, and necessary equipment. Tailored to the unique needs of hotels, restaurants, and other venues, FF&E financing options provide the flexibility to maintain cash flow, enabling establishments to stay current with design trends and guest expectations without compromising financial stability.

SBA-Backed Loans
In the hotel industry, Small Business Administration (SBA) loans are often utilized as a means for financing property purchases, renovations, and expansions. These loans are particularly valuable for small to medium-sized hoteliers seeking to improve their facilities or enhance their services without the need for excessive collateral demanded by traditional loans. With competitive interest rates and longer repayment terms, SBA loans provide a more accessible option for hotel businesses to grow and stay competitive in the market.
Our Three Step Process
Our process is simple and straightforward. We start with a free consultation to learn about your business and to identify funding opportunities. Then, we review your application and provide loan choices. We facilitate your loan from application through close. We are with you through the entire process.
Step 1
Have a free consultation with one of our specialists to discuss your needs and find the best loan option for you.
Step 2
We review your application and provide you with a loan decision within 24 hours.
Step 3
Once approved, you can expect to receive your funds within 7-10 business days.
Talk with a Specialist
At Keyona Capital we provide a concierge financing experience to help Hoteliers achieve success. We understand that each hotel is unique and requires a tailored approach. That’s why we offer a free consultation to discuss your goals and find the best financing for your hotel.
We provide the necessary financial support and expertise so that you can focus on providing an exceptional guest experience.

